The American Legacy Foundation® Creates Tobacco Research Institute
The foundation announced that it plans to establish the Steven A. Schroeder National Institute for Tobacco Research and Policy Studies to advance the science behind social marketing, smoking cessation and tobacco control policy. The Institute, to be located in the metropolitan Washington, D.C. region, is collaborating with Johns Hopkins University Bloomberg School of Public Health to identify research opportunities linked to the nation's number one cause of preventable death – tobacco-related disease.
The Institute will cooperate with Johns Hopkins' educational mission by providing research opportunities for faculty, fellows and internships for recent graduates. Resulting research will be shared through scientific meetings, reports and forums, all with the intent of advancing the knowledge base of tobacco use in terms of prevention and cessation and translating the findings into public health applications to better address the health needs of the American public.
The foundation is well known and respected for its innovative, bold and ground breaking public awareness campaigns, which have resulted in measurable success in accelerating the declines in youth smoking prevalence. The Institute will likewise encourage intellectual freedom, innovative thinking and a visionary approach to tobacco control research, with the intent of pushing boundaries and ultimately providing cutting-edge research while using the most rigorous scientific methodologies and research design.
The Institute will be named in honor of Dr. Steven A. Schroeder, a founding board member and former board chairman of the American Legacy Foundation®. His long established and respected commitment to tobacco control spans his career as president of the Robert Wood Johnson Foundation, as well as his leadership at the American Legacy Foundation®, and now at the Smoking Cessation Leadership Center at the University of California at San Francisco (UCSF).